Case Study

Thinking ahead: advantages of buying off-plan in regeneration area

Caledonian Road

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First time buyers looking to purchase a new home in an area tipped for significant regeneration can reap financial and practical advantages by considering an off-plan purchase. In areas such as the Caledonian Road, a north London neighbourhood at the receiving end of the trickle-down effect from the multi-million pound investment in nearby Kings Cross, buying off plan allows those taking their first step on the ladder to purchase a home in an area at today’s values, which will be significantly more sought-after by the time they pick up their keys.

Hayley Marler, 33, currently rents a home near the Caledonian Road. Hayley, who works in the property industry, has recently purchased a one-bedroom apartment off-plan at London Square Caledonian Road, due for completion in Q3 2019.

Hayley comments:

Although I did not have my heart set on a new-build property, when I thought about it, buying off-plan made so much sense for me. By the time I move into my apartment, I will be better placed for making my mortgage application and I know that I will be able to move straight in without doing any work. I love the area and I was really keen to stay here.

London Square Caledonian Road is a contemporary collection of 150 homes for private sale sandwiched between popular Islington and the celebrated regeneration area of Kings Cross. Designed by the renowned PKS Architects, the new development is situated amongst the Market Road Gardens conservation area and has been carefully designed around a new landscaped public courtyard and play area, with a mixture of one and two bedroom apartments across a range of blocks finished in attractive pastel hues. The new homes are stylish and spacious with open plan living areas and floor to ceiling windows ensuring an abundance of natural light, as well as an outstanding specification including underfloor heating throughout and contemporary kitchens with sleek Siemens and Miele appliances. Each home benefits from private outside space in the form of a terrace or balcony, with some overlooking the attractive Market Road Gardens, complemented by new communal podium gardens.

Hayley further adds:

The area is changing so much, with new commercial units popping up. My local pub has recently undergone a transformation to a much more ‘gastro pub’ status. I definitely think this is the result of the investment from Kings Cross filtering down and I find this reassuring in terms of the investment I have made. Caledonian Road is so convenient transport wise, for me it’s really easy to get to my office in Leicester Square, so it makes sense that it will become increasingly popular with young professionals.

Residents of the development will enjoy outstanding on-site amenities including a gym and 24 hour concierge service within a striking glass fronted lobby, which will take care of everything from booking taxis to taking deliveries. The development also features large amounts of commercial space at street level which will play an active role in the evolution of this buzzy stretch, known as ‘The Cally’ locally.

Rebecca Littler, Sales & Marketing Director at London Square, said:

This exciting large scale development will provide a new focal point for this popular and evolving area of north London, with well-designed homes, clever landscaping and commercial space that will help to bring new life to the street. Surrounding Islington has long been popular with a range of buyers from young professionals to families, with residents of London Square Caledonian Road well positioned to enjoy all that the area has to offer, whether shops, bars, restaurants, cultural institutions or nearby green spaces.

The development is a four minute walk from Caledonian Road station which is on the Piccadilly line, providing access to Kings Cross St Pancras in three minutes, Bank in 13 minutes and Victoria in 16 minutes respectively. Caledonian Road and Barnsbury Overground station is also on the doorstep, with quick connections to areas including leafy Hampstead Heath to the west and the thriving nightlife of Dalston and Hackney to the east. There is a good local bus network, while many of Islington’s residents choose to cycle – with the City reachable from the development in under 15 minutes.

Related London Square Development

London Square Caledonian Road

London Square

Caledonian Road

Development Type:
1 & 2 Bedroom
Apartments
Apartment Prices from:
£620,000
Contact:
0333 666 0109