Second time investors capture buoyant London Square rental market


London Square Case Study The Winns Photo

As more people struggle to get on the property ladder, demand for rental properties has never been higher – making it the perfect time to invest in buy-to-let. 

Graham Winn, 53, a project manager, and his wife Julie, have recently made their second buy-to-let investment in the capital: a one bedroom apartment at London Square Ruislip. As the owners of one investment property in the area already, Graham and Julie were looking to make another smart investment and the homes at London Square Ruislip fitted the bill. They were particularly interested in buying a new build again, as they knew from experience; it would require little maintenance and any repairs could be resolved without the long wait times. They also wanted to find a smartly designed contemporary apartment in a desirable location that would attract a young professional.

Graham comments:

“London Square Ruislip is close to where we live in Pinner, so as a small-time landlord it will be very easy to manage. Not only are the apartments incredibly well-designed, with a high specification, but they are also reasonably priced and within easy commuting distance of central London. It is the sort of place you want to live in yourself! I know it will be a good investment as I managed to secure a tenant for the property before it was even finished being built – to a young professional commuter!”

All 61 properties at London Square Ruislip are now sold, but London Square has recently launched a development in nearby Eastcote.  Set beyond private gates just off Eastcote High Street, London Square Eastcote is a stylish collection of one, two and three bedroom apartments. The development is also perfectly positioned just 300 metres from Eastcote underground station, served by both the Metropolitan and Piccadilly lines, offering convenient transport links into central London in just half an hour. London Square Eastcote is proving just as popular, with over 50 per cent of the development now sold – with considerable interest coming from buy-to-let investors looking for a savvy new investment in this popular corner of north-west London.

The development at London Square Eastcote is just a stone’s throw from the bustling shops and restaurants of Eastcote’s buzzing high street, which retains a unique village charm, with a wealth of independent restaurants, pubs and cafés.

Interiors to the high specification apartments will be light and bright, featuring the latest trends in contemporary London living – such as open plan living areas, underfloor heating, bespoke designer kitchens and bathrooms, and all the latest technology including Sky+. Some of the apartments will have outside space or balconies and each comes with its own underground parking space.

Rebecca Littler, Sales and Marketing Director of London Square, said:

“Building stylish homes in convenient and sought-after locations, is what London Square is all about. The location and design of London Square Eastcote is perfect for young professionals and for those looking to buy to rent to this market. It is fantastic that Mr and Mrs Winn found finding a tenant to take this property so easy and with the likelihood of capital growth as well as rents rising even further, it is no wonder that they have seen the benefits of buying a property as an investment for the future.”

Related London Square Development

London Square Ruislip

London Square


Development Type:
1, 2, 3 & 4 Bedroom
Apartments & Houses
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