We’re dedicated to building a capital for everyone who wants to live and work here, with high quality affordable homes in communities that enrich the lives of our residents and promote a sense of belonging.
Our core mission is to provide an aspirational and affordable solution to those who want to rent or buy in Greater London.
Launched in 2021, Square Roots is a developer with a mission to offer hope to young families, couples and any aspiring home-seeker in the current housing market.
Although independent, Square Roots has the backing of the hugely successful premium developer London Square and have adopted their award-winning standards and skills, including their expertise in placemaking: developing homes that can transform locations, communities and people's lives.
Shared Ownership makes home ownership possible with a much smaller deposit and mortgage compare to buying on the open market, whilst paying rent on the remainder. Empowering you with the security and stability of owning your own home sooner than you may have thought possible.
If shared ownership is still not a possibility, then affordable rent could be a better fit. If you meet the criteria, affordable rent allows you to rent a new home at up to 20% reduction of the market rate, giving you the potential to save more money and get onto the property ladder in the future.