Over 50 per cent of homes in Fulham’s most exclusive new square have been sold off-plan. 23 of the 40 impeccably designed homes have been snapped up, with Fulham the first stop for buyers moving out of prime central London. As the property market in Fulham continues to grow in strength, recording double digit price growth (14 per cent) in 2013 according to Savills*, award-winning developer London Square has now released The West Collection, 11 magnificent townhouses, due to continued demand.

The handsome three, four and five bedroom homes in The West Collection front the landscaped, pedestrianised garden square, which is set behind a grand gated arched entrance. With traditional façades, the homes were inspired by the Georgian symmetry of homes in famous squares, yet offer first-class specification and the latest trends in contemporary London living, including a concierge and private underground parking.

Rebecca Littler, Sales Director of London Square, said: “Sales at London Square Fulham have exceeded expectations. Demand for family homes in Fulham is at an unprecedented level, particularly as increasing numbers of buyers look to move out of central London in search of a larger family-friendly property, with more outside space; still within good proximity of excellent schools and transport links. A number of families are also looking to remain in south west London but want a newly built home, which doesn’t require any renovation work or a basement extension. The homes at London Square Fulham offer outstanding traditional design, an unrivalled combination of space and immaculate interior specification, underground parking, while blending with the period architecture and the fashionable buzz of Fulham. The West Collection is proving to be just as sought after.”

Homes in The West Collection offer an impressive balance of informal and formal living space with the latest technology for smart living. At the heart of each house is a stunning hardwood staircase with glass balustrades, around which the open plan flexible living space unfolds - a seamless link between indoor and the outside terraces and garden for al fresco entertaining. The spacious interiors are flooded with natural light, with hardwood floors and clean lines providing a stylish blank canvas.

As one of the capital’s most coveted addresses, Fulham blends smart village charm with chic city living. Surrounded by the green spaces of Parsons Green and Hurlingham Park, London Square Fulham is close to the upmarket shopping destinations of Chelsea, Sloane Square and Knightsbridge and a short drive to central London, the West End and the City. Fulham Broadway station is close by and there is a choice of excellent underground, rail and bus links to the heart of the capital and first-class connections to London City Airport, London Heathrow and London Gatwick. The area also boasts a selection of leading private preparatory and secondary schools.

Prices for The West Collection start from £3,900,000 for a four bedroom townhouse. To arrange an appointment, please visit www.londonsquare.co.uk or call the London Square Fulham Sales Suite on 0333 666 2737.